Week 22: LBD shops This is Not a Mall

In week 22 of the LBD Project I take a look at online purveyor, This is Not a Mall, where I find a budget-friendly crochet & velvet collar to accessorise my workwear.

A question that I get asked a lot is, “how to dress for work on a budget.” My answer to this is usually to wait for sales and buy classic wardrobe staples at the best quality that you can afford. When it comes to accessorising however, this where I tend to take a more relaxed approach. One relaxed approach is to browse the internets for a cheeky treat which is how I perchanced upon This is Not a Mall via this piece on Three Thousand.

In a world where there are a lot of online shops that tend to look as if they’re following the same formula, This is Not a Mall, is truly on something else. For starters, it looks different. The self-described Thailand-based dope online shop isn’t going for “chic” and totally nails its branding with super fun and eye-catching displays where wares are modelled on pictures of the likes of Drew Barrymore, Kanye West and the one that got my attention, Eminem. Items are distinctive and mainly suitable for those looking to pump up the quirky in their weekend wardrobes, however I did manage to find something that I could wear to work. Check out this piece that I found to style this week’s LBD Project look and only cost me $6US

The crochet & velvet collar that caught my eye on This is Not a Mall ~ a swish pairing of materials at a budget-friendly price

The collar is super easy to throw over the top of a LBD under which I’ve layered a merino wool long-sleeve top, as shown below:

Pop on a blazer to add boardroom polish to this Contemporary Business Wear ensemble:

A cropped blazer with peplum details cinches the silhouette and makes this ensemble meeting-appropriate.


Better than this collar that is easy and comfortable to wear, This is Not a Mall is committed to improving the livelihoods of women and children within South and South East Asia which it does by donating 15% of profits to causes in the region. Win.

If you like the crochet collar I picked up, you might be interested in its newest incarnations as the “Peter Pan”  or  “Frilled to Meet you” – priced at 4 quid each, I think they’re unbelievably cuter than the version I picked up. Group order anyone!?

 What do you think of my styling of my LBD for work?

BusiChic likers will know that I first shared this post via an album on Facebook here. For more ideas on how to style a Little Black Dress for work, click here.


  1. Beautiful new blog Cheryl!
    Lovely layout, and cracking photos too.

  2. The collar looks great on you Cheryl! And I’m feeling v behind the times, hadn’t noticed the redesign until tonight – love it!

  3. Very cute collar! I like how much it transforms the dress! 🙂 The frilled one you linked to is beautiful too.


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